Keith Brown

Keith R. Brown's Details

Affiliation

Saint Joseph's University

Location

United States

Email

kbrown01@sju.edu

Website

http://www.sju.edu/academics/cas/sociology/faculty/kbrown01.html

Publications:

Authors Year Title Journal or Book Other Language Type Link
Keith Brown 2013 Buying Into Fair Trade: Culture, Morality and Consumption New York University Press English Book Link
Keith Brown 2008 Framing a Fair Trade Life: Tensions in the Fair Trade Marketplace Lived Experiences of Public Consumption: Encounters with Value in Marketplaces on Five Continents

ed. Daniel Cook, Palgrave McMillan

English Book Chapter Link
Keith Brown 2009 The Social Dynamics and Durability of Moral Boundaries Sociological Forum 24 (4) pp. 854-876 English Journal Link
Keith Brown 2011 Interaction Ritual Chains and the Mobilization of Conscientious Consumers Qualitative Sociology 34 (1) English Journal Link

Primary Expertise - research

Discipline

sociology

Research Interest

My research examines how emotions shape consumers' willingness to shop ethically, how individuals talk about the moral implications of fair trade initiatives, and how consumers make sense of the ethical contradictions they confront while shopping.

Countries of Expertise

USA

Additional Information on Expertise

My research looks at the fair trade movement to help understand what it means to be an ethical consumer. I examine how consumers make sense of the contradictions between their values and their everyday purchases that conflict with those values. I also examine the pathways to participation in the fair trade movement.