Fair Trade at a Crossroads? Position-fixing between Niche Existence and Mass Market

Title: Fair Trade at a Crossroads? Position-fixing between Niche Existence and Mass Market
Summary:

The idea of fair trade in Germany has its origin in an initiative of church youth organizations. The author portrays the history of the movement and outlines possible development scenarios in view of the current global economic challenges.

TO CITE THIS ARTICLE:

Markus Raschke 2010 Fair Trade at a Crossroads? Position-fixing between Niche Existence and Mass Market Stimmen der Zeit 228 (11) 743-752

Language: English
Type: Journal
Academic Publication: yes
Other Info:

english translation